taylormade r11s driver The thought occurred to me early this week as I surveyed a birdie putt at the Oconee Course at Reynolds Plantation outside Atlanta. But the technology that would make these clubs an ideal choice as a secondary option for tee shots isn't as easy to use because many of these clubs have been designed for use primarily off the fairway.
taylormade r11 irons They can also experience custom club fitting using the new Tuned Performance fitting applications, featuring
TaylorMade R&D logic, while watching as their clubs are built on site by a
TaylorMade Technician.Taking over for King at
TaylorMade-adidas Golf will be Ben Sharpe, current executive vice president of the Adidas Golf and Ashworth brands. Sharpe, 40, has been with the company since 2006, spending six years as
TaylorMade-adidas Golf's managing director in Europe.
taylormade burner 2.0 irons Sharpe replaces a true golf lifer who was part of
TaylorMade since its early days in the 1980s as a sales representative and one of only three employees at the time. Ahead of the launch of
TaylorMade's SLDR Mini Driver, Golf Monthly caught up with
TaylorMade's Director of Product Creation, Metalwoods, Brian Bazzel, to find out how it came to market and who it will suit.
taylorMade rocketbladez King, 54, joined the company right out of college (he attended Northern Illinois University for two years on a golf scholarship before finishing his degree at the University of Wisconsin-Green Bay).You know that feeling when you’re studying a 10-foot, downhill slider, flooded with the certainty that you’re going to drain it? Me neither. At least not until recently, and I suppose I had Mark King to thank.
taylormade sldr All the elements that make a club more useful off the fairway (shallower face, smaller overall size) are either unnecessary, counterproductive or even intimidating when you ask a player to hit that same club off a tee.Hi Brian, thanks for taking the time to speak to Golf Monthly ahead of the launch of the
TaylorMade SLDR Mini Driver.
taylormade r1 driver King left
TaylorMade in 1998 to become vice president of sales for Callaway's then-new golf ball business. But just 18 months later, he returned to
TaylorMade as president, sparking a tense legal battle between the golf corporate giants both based in Carlsbad, Calif. The CEO of
TaylorMade Golf, King has gained a name as a Copernican thinker, a challenger to golf’s conventional ways.Our research has shown that golfers around the world tend to use their 3 woods most of the time off the tee, some as often as 80 or 90%, yet these clubs are designed primarily for use from the fairway, which creates an obvious disconnect between product design and product use.
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